March 2nd, 2018

The Advantages of Hybrid Publishing

Debbie Herbert

There’s always plenty of debate (sometimes heated) about whether to indie or traditionally publish. Growing numbers of authors are going hybrid, which is using both platforms to build their readership. When originally broached on writing about this subject I was a bit hesitant. So many authors are firmly entrenched in one of the […]

January 15th, 2018

5 Ways That Playing with Pricing Can Sell More Books

Penny Sansevieri

Many authors talk about the complexity of book marketing, but sometimes it doesn’t have to be that hard. Sometimes all it takes is a tweak here or there to give your books a lift.

And with this being a new year, maybe it’s time for a new promotional boost that drives sales!

[…]

December 6th, 2017

Debut Party Ideas

Little did I suspect that texting a non-writing work friend of mine the first pictures of P.R.I.S.M. arriving on my doorstep would start a wonderful cascade of events.

She was at a birthday party for one of our colleagues when she looked at the text. She started squealing and people wanted to know what was […]

September 6th, 2017

Why I’m Freaking Out Over My Book’s Debut

In twenty-five days my debut book, P.R.I.S.M. will be available for pre-order.

And I am freaking out.

For so many reasons.

Of course, I have the usual lists of tasks to complete. Marketing is the sad loser for garnering my time and efforts. I know I’ll pay for that later and bump up its priority.

For […]

August 23rd, 2017

Launching Your Book: How My First Novel Experience Can Help You

James Preston

“It’s all personal.”

      — Michael Corleone, The Godfather

 

We’ve all grown up with the image — finger over the button, second hand ticking down as a tense voice says — “3, 2, 1, 0. Blastoff!”

It’s such an iconic image.

I wanted to write about the launch process, because it’s […]