November 14th, 2016

Creating an Author Brand When You Write Multiple Genres

June Stevens Westerfield

Creating a brand that represents you as an author and reflects your writing as a whole is hard enough when you write in just one genre.  Often, when an author writes books in just one series, their author brand gets tied inextricably with their series brand.  That isn’t ideal, but it isn’t […]

October 28th, 2015

3 Basics of Author Online Presence

Sierra Godfrey

You might remember a hullabaloo in August on Twitter called Pitch Wars. It’s a contest where writers submit queries to agented and published writers in the hopes of being taken on as a mentee. The contest is a terrific opportunity to get detailed, one-on-one coaching from an experienced writer, but the sheer number […]

October 16th, 2015

How to Create a Book that Sells and a Marketing Plan that Works (every time!)

Penny Sansevieri

For authors, there’s nothing more satisfying than writing the final sentence of a book that you’ve poured your heart and soul into. You can feel proud of what you have accomplished, but the hard work doesn’t end here.

Although you have completed the book, now you need to ask yourself whether you’ve written […]

October 29th, 2014

Branding for the Multi-Career Author

Sierra Godfrey

photo credit: Urban Woodswalker via photopin cc

Most authors have a day job, and sometimes we’re lucky enough for that be writing-related. They say that the creative brain has the ability to be creative in multiple ways, and you’ll often find those who write also paint, act, sing, compose. In my case, […]

September 30th, 2011

How Writers Learn What They Need To Know

The Guinea Pig Diaries: Novel Edition by Piper Bayard

I wrote a novel. For five and a half years, I wrote a novel. I didn’t just write it, I rewrote it, rewrote it, and rewrote it again. I ate it, slept it, drank it, and then I found some betareaders, and I rewrote it again.