October 26th, 2015

Love Sells Books

Kathryn Craft Turning Whine Into Gold

“Oh man, I love that book!”

Are there any more seductive words for an avid reader? You may be reading on right now just to discover which book I’m talking about.

Never underestimate the power of love.

This is a post about marketing. Set aside your technological age cynicism […]

November 24th, 2014

A Recipe for Fear—and its Antidote

Kathryn Craft Turning Whine into Gold

Fear can waylay even the most intrepid writer. Recently, I found myself in its confidence-rattling grip.

Followers of this series might be saying, What? This can’t be written by Kathryn, the relentless optimist who would never be caught whining on the Internet and who I’ve come to count […]