Can an author who sold first rights to a print magazine reprint the story as is, in e-book format as a collection of short stories giving attribution to that magazine? Can she do it with a group of stories giving attribution to the magazine?

The industry term is "co-accounting" - so that's the language you need to watch out for when the contract offer comes. Definitely something you need to ask the publisher to remove from the contract terms.

Thanks JC! The truth is, authors can't really *expect* any marketing from publishers any more. The large houses market only the *A list* titles (with some minimal advertising for smaller authors' works), and many mid-to-small sized houses do nothing at all. Some small publishing houses do advertise, and buy "co-op" space for their books (this refers to placement on the "new in paperback" table at Barnes & Noble and other large booksellers) but most do not. Publisher marketing is the exception, rather than the rule, and authors need to plan to do a lot of their marketing themselves.

I can do a post in December on the types of marketing publishers can do, and the way they spread the word about books generally, if that would help - so at least you know what the options are.

Thanks Jenny! I can't wait to squee over it with you, when it comes!!

I have never heard of a legitimate publisher *requiring* authors to spend an advance on marketing (or anything else). If a contract required that, I'd seriously consider seeking a different publisher, because that's not how it generally works in traditional publishing.

Thank you! I'm glad you found this useful, and I'm glad I have the opportunity to help authors understand the business and protect themselves and their rights!