by Lisa Norman

Note: as you read this, it is probably already out of date. This technology is changing daily, but I've tried to cover the underlying issues and abilities for authors that should give you a stable life raft sailing into the future.

by Lisa Norman

Search engine optimization (SEO) is making your website attractive to the search engine spiders. When they like you, they crawl all over your website and seize upon the tasty morsels of your content to share with their millions of curious customers.… Read the post

by Lisa Norman

The first two parts of this series helped us set up a basic understanding of the changes in the world of art and writing.

If you missed them, here they are: Part 1 and Part 2.

In this final article of the series, I want to share suggestions and encouragement as we move forward into a changing world.… Read the post

by Lisa Norman

Every day, authors ask me how to survive the current social media meltdown.

The bad news:

Here is some of the bad news authors are focusing on:

• Twitter laid off 3,700 employees
• Meta (Facebook) laid off 11,000 employees
• Amazon is planning to lay off 10,000 employees
• Alphabet (Google) is discussing layoffs
• Preliminary statistics for book sales in 2022 are not great unless you are Colleen Hoover

There’s no denying it: these statistics are concerning.… Read the post

By Lisa Norman, @deleyna

In case you missed it, part 1 is here.

Backstory

You may remember that my first computer teacher, Mr. Wilson, shared a magazine article with me about the future of teaching.… Read the post