November 16th, 2020
4 Important Lessons For This Year's Holiday Book Rush
Posted In:
Author Marketing | Blogging Guests
by Justine Bylo
I always joke that Christmas is never the most “wonderful time of the year” for me. When you work for IngramSpark, like I do, the holidays are synonymous with retail Christmas angst. Amazon has made us all very guilty of being used to a two-day turnaround time.… Read the post
November 9th, 2020
Book Covers 101: Covering Your Bases
Posted In:
Author Marketing | Indie Publishing
by Melinda VanLone
We've talked a lot here on WITS about your book cover, and how important it is to your overall marketing strategy. Generally speaking, the cover we're talking about is your e-book cover. For most indies, it's the first and sometimes the only cover ever created.… Read the post
October 23rd, 2020
Great Resources for Connecting with Other Writers
Posted In:
Author Marketing | Ellen Buikema
by Ellen Buikema
Writing is a solitary endeavor, and many writers are happy to stay in their writing caves. However, one must escape into the wild sometime. Consider approaching the art of writing as you might a traditional job where you bounce ideas off co-workers, commiserate when things go wrong, and celebrate each other’s successes.… Read the post
September 18th, 2020
Why Storytellers Are The Most Powerful People in the World
Posted In:
Author Marketing | Writing Craft
Writing is the most powerful of all professions. Everyone needs us. And I do mean everyone. Readers need us to entertain them and transport them from the challenges of their daily lives. Businesses need us to describe what they do in compelling language that helps sell their product or service.… Read the post
September 9th, 2020
Top 7 Mistakes Writers Make with Their Author Photos
Posted In:
Author Marketing | Writer's Life
by Colleen M. Story
The subject of professional photos shouldn’t be a difficult one for authors today, but somehow, it often is.
We live in a visual world where our pictures are frequently used to identify us. Authors, in particular, become known to their readers, fellow writers, and other network contacts through their photos as much or even more than their written words.… Read the post
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