December 2nd, 2019

Last-Minute Holiday Book Sales Strategies

Posted In:
Author Marketing

Penny Sansevieri

Yes, the holidays are upon us, but that doesn’t mean you’ve missed all your opportunities to sell a few more books before 2020.

Photo Credit: olegkrugllyak, Deposit Photos

I’ve collected a list of important dates and strategies that work really well with the amount of time we have left and I encourage you to work in as many as you can—you’ll be glad you did when you’re relaxing, happily sipping eggnog and sales keep coming in!… Read the post

September 16th, 2019

Social Media: You're Doing it Wrong

Posted In:
Author Marketing | Marketing

Laura Drake

Everyone has seen Mr. Mom, right? My favorite line from the whole movie is when Michael Keaton is dropping his kids off at school, pulling into the circular drive against traffic, and like four moms tell him, "You're doing it wrong."

Look, I'm not saying I'm the Mother of Social Media (although I'm probably old enough to be), but I've seen and heard things there that make me mad.… Read the post


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