International presenter, Margie Lawson, provides fantastic tips to create a bestselling title. She also includes the evolution of a book's title.

Eldred Bird delves into the world of the investigation of serial killers to build a better villain. Learn the five criteria to profile these perpetrators.

How deeply we need to research a project depends on comfort level with errors, and intended audience—and that’s just the beginning.

Four food-for-thought questions you can ask yourself and/or your character that will help shape their internal dialogue and conflict.

How can writers make sure their characters have that WOW factor that ensures they stay with readers long after the book closes?