by Lisa Norman

In Part 1, we covered why you want a newsletter and some of the key basics of the technology that you need to have in place to collect email addresses and send emails that will reach your readers’ inboxes.… Read the post

by Lisa Norman

There's a hole in the bucket.

When I work with writers on their marketing, everyone has a firm opinion about newsletters. Many authors come to me aggressively denying their need for a newsletter. "You can't make me do one!"… Read the post

by Lisa Norman

A few years back, I found an online streaming group called the Streampunks. Much like the folks at Critical Role, these are a group of friends broadcasting their role-playing games live in real time (also available via replay on YouTube).… Read the post

by Lisa Norman

Are you feeling any tech stress? I know that I am. Hang with me for a moment, and I promise there is a happy ending to this post.

Some things I've heard authors say recently:

• I'll never learn all of the stuff I'm supposed to know as an author!

by Lisa Norman

Note: as you read this, it is probably already out of date. This technology is changing daily, but I've tried to cover the underlying issues and abilities for authors that should give you a stable life raft sailing into the future.