Readers aren't just consuming stories anymore—they're participating in them. RJ shows us how to turn this trend into a marketing super power.

"Every book has its reader—AI is simply making those connections possible at scale." The folks from Shimmr, a leading AI marketing firm, share their best tips.

While authors definitely have valid issues with those who misuse AI, Penny Sansevieri offers solid tips on using AI to increase our promotional efforts.