Writers in the Storm

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Tag: Amazon ads

5 Reasons Your Amazon Ads Aren’t Drawing in Readers

by Penny C. Sansevieri

On a light blue background are the words Market Your Books above a megaphone in the lower left corner shooting 5-point yellow stars toward the upper right corner. In the lower right corner is the word Better.

With new books of every genre being added to Amazon daily, it’s crucial that you understand what makes for good book promotion on the platform and what you can be doing better. A lot of authors begin an Amazon ad campaign without learning trends, updates, and all that goes into a well-performing campaign.… Read the post

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Confessions of a Naïve Author

by John Peragine

When you embark on the journey to go a non-traditional route of publishing, including self-publishing, hybrid publishing, or small/medium-sized publishers, you take on a lot.

We concentrate so much on the craft that when it comes to handing it over to someone else, we often want to crawl back to the comfortable place and begin the creation process again.… Read the post

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What you NEED to know for successful Amazon Ads!

Penny Sansevieri

The Amazon ad system (AMS), new to many authors, is creating quite a buzz in the community.  And though it’s a pretty easy set-up, the heart of the ads – and getting them right, can be tricky. This guide built out of many tests I’ve done with the ad system is pretty comprehensive and, I hope, helpful.… Read the post

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