Writers in the Storm

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Tag: author brand

Give Your Readers What They Want

Yesterday I opened an e-mail from a source that I usually delete without reading.  I'd purchased something from a "sister" company a month ago, and it seems that every week a new spin-off email touting the same information I'd wanted when I bought that resource book lands in my inbox.… Read the post

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4 Ways to Create Your Author Persona

Donna Galanti

When it comes to creating your author persona, some refer to this as your “author brand.” Understand that you aren’t branding your book – you’re branding YOU. Simply put, your author brand is about connecting with your readers on a person-to-person level.Read the post

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Social Media and Your Author Brand

Today's authors are very in-the-know about the changes sweeping through the publishing industry. I am so thankful to be pursuing a writing career in these times where the access to amazing resources and generous authors is at our fingertips.

If you don't feel "up to date" and want to read more about the changing state of publishing, it's hard to find a better resource than Kristine Kathryn Rusch and her publishing industry blogs.… Read the post

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