December 21st, 2015

Start Building Your Author Brand

Posted In:
Author Marketing | Blogging Guests

June Stevens Westerfield

Depositphotos_5718546_s-2015___2What is an author brand?  Some say it’s the genre you write.  But it’s really not, at least not entirely.  Your brand is what makes you recognizable to readers.  In short, your name is your brand.

If you are a romance reader and someone says “Hey, I’m reading the new Nora book,” you don’t need to hear the last name to know exactly who they are talking about. … Read the post

September 2nd, 2011

Social Media and Your Author Brand

Posted In:
Bumps & Bruises on the Road to Publication | Technology Fun

Today's authors are very in-the-know about the changes sweeping through the publishing industry. I am so thankful to be pursuing a writing career in these times where the access to amazing resources and generous authors is at our fingertips.

If you don't feel "up to date" and want to read more about the changing state of publishing, it's hard to find a better resource than Kristine Kathryn Rusch and her publishing industry blogs.… Read the post


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