Penny C. Sansevieri, Founder and CEO of Author Marketing Experts, offers dozens of small tips that can make a big impact on your book marketing.

“The first essay I ever wrote was perfect in every way,” said no writer. Ever. Talent needs to be cultivated. Never underestimate the power of networking.

Laura Drake Everyone has seen Mr. Mom, right? My favorite line from the whole movie is when Michael Keaton is dropping his kids off at school, pulling into the circular drive against traffic, and like four moms tell him, "You're doing it wrong." Look, I'm not saying I'm the Mother of Social Media (although I'm […]

Jenny Hansen rounds out our Social Media Throwdown series with great tips on what to post and how to use your time on social media wisely.

Jenny Hansen shares thoughts on how to keep social media from sucking up free time like a shop vac. Includes five tips for putting the "social " in social media.