September 16th, 2019

Social Media: You're Doing it Wrong

Posted In:
Author Marketing | Marketing

Laura Drake

Everyone has seen Mr. Mom, right? My favorite line from the whole movie is when Michael Keaton is dropping his kids off at school, pulling into the circular drive against traffic, and like four moms tell him, "You're doing it wrong."

Look, I'm not saying I'm the Mother of Social Media (although I'm probably old enough to be), but I've seen and heard things there that make me mad.… Read the post

January 30th, 2019

The Real Power of Social Media — and a Challenge

Posted In:
Author Marketing | Marketing | Writer's Life

In my own (lucky) experience, your online pals become your real-life friends. My online friends rock. They are my tribe and I can't imagine my life without them. That, my friends, is the real power of social media.

We spend time with these people, whether it’s chatting on social media, sharing a writing sprint or cat video, asking about a plot problem, trying to figure out what kind of cooties your kid has, or sharing morning coffee. 

People are seeking authentic connections online and, by joining in, an author is opening themselves up for connecting.… Read the post

February 26th, 2016

A Marketing Tool That's FUN!

Posted In:
Author Marketing | Technology Fun

I can hear you saying, Noooooo! Not another thing I have to do to build a platform! I'm already on FB, Twitter, Pinterest, I Blog, have a website, Instagram, Google Plus , Linkdin, Goodreads . . . Okay, I'll stop, because I'm depressing myself, but just know that I could go on.… Read the post


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