With people all over the world averaging at least three to four hours each day online, social media marketing is something we just can't get away from. People use their phones and mobile devices for more than half their time online and 90% of that time is spent in apps.… Read the post

Penny Sansevieri

If you’ve ever built a website, you know that it can take a lot of time, effort and planning. And that’s before you get the SEO rolling. And with Google and other search engines constantly changing the way they crawl through sites, SEO rules change frequently as well.… Read the post

It’s Autumn (finally) and for me, that means a time of reflecting. I like to take the first weeks of September and look back over my organizer and see where I need to make improvements in the new year. Last year it was learning to use Instagram, which I’m happy to say I’ve been doing much better at.… Read the post

I have a love-hate relationship with Facebook. I love seeing what friends are up to. I love connecting with people I don’t otherwise get a chance to “see” on a regular basis. And I love interacting with other authors and readers and like-minded folks (you know, animal lovers, wine drinkers, coffee addicts).… Read the post

Last month I did a post on how to build a strong online brand and the two most popular questions surprised me. The most common was: "What do I talk about?" Remember, that's what your 100 word cloud is for.… Read the post