Readers rely on signals to make fast purchase decisions. Penny shows us how to gather reviews without triggering the systems that flag and remove them.

A11 is not a publishing algorithm designed to evaluate art, but a retail algorithm to evaluate buying behavior which shapes everything that follows.

Writers who struggle to think up ideas will often envy their prolific friends, but those prolific writers will often envy the friends who aren’t distracted.

Some writers can get away without setting a scene. But most of us cannot. We MUST make sure to orient the reader. Here's how.

This Deep POV post offers advanced techniques. Deep POV thrives on stress, tension, and internal conflict. It's messy, risky, and opinionated.