Marketing expert Penny Sansevieri shares 10 key book cover design tips to help you create a visual image that compels those shoppers to happily click "Buy Now."

Penny C. Sansevieri If you’re an author who just wants to write, you’re not alone. I talk to authors every day who hate the idea of marketing and are not even sure where to begin. I definitely can understand. Marketing is always changing, and it isn’t easy, especially if you still have a full time […]

Penny Sansevieri Getting readers to write reviews, and encouraging them to do so, is a big part of what authors do to gain more visibility for their books. We know though that it’s not just any review, but a quality one that truly benefits your book. Quality reviews, meaning reviews that are more than “I […]

I didn't realize it had been so long since we've had a mash-up -- we had a ton of links for you!  I've tried to organize them into categories, but it was like herding cats!  Have a wonderful Holiday for all our readers in the States! Changes in the Market: Is publishing turning into the […]