by Melinda VanLone

Last time here at Book Cover 101 we talked about how romance cover trends are changing in a huge way toward more illustrations instead of photography, but they aren’t the only covers that are shifting with the times.… Read the post

by Melinda VanLone

I’ve mentioned it before here at Book Cover 101 but it bears repeating…cover trends change. That means whatever we learned five years ago, or even two years ago, is probably already out the window.

It’s enough to drive authors and designers insane.… Read the post

by Melinda VanLone

Book marketing is a squiggly squirrelly snake. Just when you think you have a handle on it, things change. People change. Audiences change. What works for one marketplace doesn't work for another. It makes sense, then to re-think or add-to your book cover strategy from time to time.… Read the post

Melinda VanLone

Everyone judges a book by its cover, and that judgment happens in two seconds or less on the internet these days. That’s it. In two seconds your cover icon must grab the reader and hook them into wanting to learn more by clicking.… Read the post

June Stevens Westerfield

“Don’t judge a book by its cover.” That is good advice for life, but it doesn’t work for actual books. Readers DO, and always will, judge a book by its cover, and there is nothing you can do about it.… Read the post