Writers in the Storm

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Tag: Melinda VanLone

The 14 Most Successful WITS Blogs This Year

Every so often, I jump into the archives to see what is and isn't working here at Writers In the Storm. I look closely at the posts that are getting more attention to determine whether we should ask the contributor to continue with a series on a topic or whether there might be a tie-in with a current post.… Read the post

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Book Cover 101: A Book By Another Cover to Boost Sales

by Melinda VanLone

Book marketing is a squiggly squirrelly snake. Just when you think you have a handle on it, things change. People change. Audiences change. What works for one marketplace doesn't work for another. It makes sense, then to re-think or add-to your book cover strategy from time to time.… Read the post

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The Art of Branding For A Series

By Melinda VanLone

Writing a series is a smart way to build both your brand and your career as an author. If you’ve done that (or are attempting to do that now), the next thing to do is capitalize on that effort.… Read the post

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Book Cover 101: Design Pitfalls to Avoid on Your Way to Bestseller

by Melinda VanLone

Whether you’re designing your own covers or hiring someone to do it for you, it’s easy to fall prey to some common traps along the way. Here are five pitfalls to avoid as you navigate the wild world of cover design.… Read the post

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Book Cover 101: Covering A Cross-Genre Novel

by Melinda VanLone

Here on Writers In The Storm we’ve talked about putting the promise of your genre on the cover and how vital it is for selling your novel. As I've said before, a good cover is a contract with the reader that this story fits in the genre they’re looking for.… Read the post

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