Sierra Godfrey It would be nice if we all had a virtual set of Tupperware that allowed us to take out nice fresh pieces of our websites or blogs when things get stale. Let’s face it—even if your website or blog is professionally designed or a straight-off-the-shelf template, and whether you’re promoting a book or […]

by Sierra Godfrey Remember when you started your blog? Maybe you were an unpublished writer and fellow unpublished writers followed your trials with you, cheered you when you got an agent and a book contract, and then became readers. Maybe you’re still unpublished but your focus has changed. Maybe your career was already in full […]

By Sierra Godfrey Remember back in the day when you made a mixtape for a good friend, a long car ride, or a guy you liked? It was our way of personally selecting songs with meaning that told one larger story. Now it’s all digital when we make playlists. That means we can share our […]

by Sierra Godfrey When Writers in the Storm asked me if I would write a post about how to design a newsletter as a follow-up to Steena Holmes’s excellent post on The How and Why of Author Newsletters. My first thought was “sure, but that’s easy!”  Of course it’s easy—for me. I’m a mild-mannered graphic designer […]