by Lisa Hall-Wilson

I love Facebook. It has helped me launch a business, find old friends, document family memories, and engage with communities that otherwise I wouldn’t have connected with.

But a few days ago, Facebook decided to suspend my account without warning, without real appeal – permanently.… Read the post

by Jennifer Windrow

Whether you are traditionally published or self-published, marketing and social media is important to build your brand and sell your book. Even with one of the Big 5 publishers, you will be required to market your own books.… Read the post

by Kathryn McClatchy

Most writers have a love-hate relationship with social media. It’s consistently the best way to promote your author brand and books as well as build an engaged community of readers who love you and your work for little to no cash outlay.… Read the post

by Lisa Norman

Every day, authors ask me how to survive the current social media meltdown.

The bad news:

Here is some of the bad news authors are focusing on:

• Twitter laid off 3,700 employees
• Meta (Facebook) laid off 11,000 employees
• Amazon is planning to lay off 10,000 employees
• Alphabet (Google) is discussing layoffs
• Preliminary statistics for book sales in 2022 are not great unless you are Colleen Hoover

There’s no denying it: these statistics are concerning.… Read the post

by Eldred Bird

One of the most effective tools we have at our disposal for getting the word out about our books is social media. There’s also no denying that images get more hits than text alone, and videos garner even more attention.… Read the post