If you’re getting feedback that readers can’t connect with your character, or "don’t understand why your character thinks/says/does certain things," you might have a WHY problem. Lisa Hall Wilson shows how to address it.

John Peragine shares the "how to" of Virtual Book Tours (VBTs), the various ways you can appear on blogs and ten considerations when setting up your own VBT.

4 key pieces of advice for switching genres, plus 5 guideposts to help you navigate the journey, all add up to one great post from Eldred Bird.

Do you need a social media assistant? What do they do? How do you find them? And what questions should you ask to connect with the best one for you?

Nearly every writer has had their plans interrupted by illness. Julie Glover shares practical ways, big and small, to keep moving forward when you don’t feel well.