A scammer's flattery can short-circuit your ability to be cautious. This is psychological warfare. Read on to ID scams and avoid the headaches they can bring.

A well-written tagline will cause a reader to stop while perusing books and say, "Oh! I must read this." Read on for tips to write great taglines.

Without context, AI search may hesitate, hallucinate, or bypass you completely. Without authoritative signals, AI cannot recommend you.

As authors, we educate, and entertain. Author visits are very rewarding. Ellen Buikema shares how to book author visits and what to do once you're there.

Marketing quotes. Every author has seen them, but not all authors know what they are or how to use them. Jenn Windrow tells us how.