by Fae Rowen To say that social media is not my strong suit is a lie. I'm not playing with a full deck; the social media suit is missing. And I don't care. I prefer to call someone rather than text them. Why? Because I want to hear the pitch, the inflection, the tone of […]

Penny Sansevieri By now most authors know the importance of choosing great keywords on Amazon, but Amazon’s categories are equally important. Choosing the right categories can boost your exposure. And exposure drives book sales. So, while it’s good to spend a lot of time focusing on keywords, you should also focus on finding narrow categories on Amazon. […]

Shana Gray My book Working Girl has been translated into five languages, with a sixth to come. First published in English, it’s now available in Portuguese, Spanish, French, German, with Dutch coming this April. It’s difficult to know how well the book has done in the different countries, but even a year later, my book […]

Penny Sansevieri Many authors talk about the complexity of book marketing, but sometimes it doesn’t have to be that hard. Sometimes all it takes is a tweak here or there to give your books a lift. And with this being a new year, maybe it’s time for a new promotional boost that drives sales! Adjusting […]

With people all over the world averaging at least three to four hours each day online, social media marketing is something we just can't get away from. People use their phones and mobile devices for more than half their time online and 90% of that time is spent in apps. They are browsing, cementing friendships, […]