July 10th, 2019

Should Authors Break Free from the Brand?

Posted In:
Author Marketing | Blogging Guests | Marketing

by Julie Cantrell

The standard advice given to writers is to brand yourself. Find a genre, and stick with it. This strategy has proven successful for many contemporary authors such as Danielle Steel and Mary Higgins Clark, but even Jane Austen had perfected the practice years earlier, and Agatha Christie used it to pen mysteries that ranked her in the sales zone with Shakespeare and the Bible!… Read the post

October 28th, 2015

3 Basics of Author Online Presence

Posted In:
Technology Fun

Sierra Godfrey

You might remember a hullabaloo in August on Twitter called Pitch Wars. It’s a contest where writers submit queries to agented and published writers in the hopes of being taken on as a mentee. The contest is a terrific opportunity to get detailed, one-on-one coaching from an experienced writer, but the sheer number of people who enter and talk about it also provide an excellent opportunity for something entirely different: learning about how to present yourself online.… Read the post


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