Reader expectations are a moving target. Yet the real “secret success strategy” to book sales is very straightforward: give readers what they want. How do you do that?!

by Melinda VanLone Are you an indie author about to create or commission a cover? If so, most likely you'll be using images to design your latest best seller. Did you know that those images have copyrights? Even if you found them on the interwebs like litter on a street corner, they still have rights. […]

Author marketing expert Penny Sansevieri shares practical ideas to create buzz and sales for your books during the holidays!

Penny Sansevieri People ask me all the time when they should begin marketing book. So when is really the best time to start? Any book writing and marketing resource will say sooner rather than later. But how soon is too soon? Let’s examine this further. First, not only is it important to understand where this […]

Julie Glover, not a huge fan of social media overall, touts the wonderful benefits of Facebook groups.