by Kathleen Baldwin
How well do you know your readers? If you’re not published, how well do you know your potential readers?
It always surprises me when I ask that question and get blank stares from the writers in my classes.… Read the post
by Kathleen Baldwin
How well do you know your readers? If you’re not published, how well do you know your potential readers?
It always surprises me when I ask that question and get blank stares from the writers in my classes.… Read the post
By Barbara Linn Probst
When we publish a book, we want it to be read. Obviously. But what else do we want?
At the most obvious level, we want our book to be bought, liked, shared, and reviewed.… Read the post
by Penny Sansevieri
There isn’t a secret formula for executing the perfect book launch. There are numerous factors in play that are constantly changing, from news and popular culture, to the publishing industry, to what just plain work in marketing and promotion.… Read the post
We all know people read fiction for entertainment. There’s nothing like getting lost in a new world and living vicariously through characters: slaying monsters, solving murders, saving the family farm...even falling in (or out of) love. But while this is going on, whether we consciously realize it or not, we also read for another reason: insight.… Read the post
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