PR Therapy for Planners and Pantsers
by Robin Blakely

Over the years, I’ve offered PR therapy to hundreds of writers across every genre—fiction, nonfiction, romance, mystery, poetry, science fiction, fantasy, self-help, memoir, and a million more. Surprisingly, what truly sets writers apart isn’t their chosen genre—it’s how they approach their craft.… Read the post

by Brittany Pinney, Chief Customer Officer for Shimmr

"Every book has its reader—AI is simply making those connections possible at scale."

Every author pours their heart into creating stories and insights that deserve to be read. Yet in today's saturated market, with millions of books competing for attention, ensuring a book reaches the readers who would love it most has become increasingly challenging.… Read the post

By Kathryn McClatchy

Are you an authorpreneur looking to increase your book sales and take your author brand to the next level? If you're feeling overwhelmed and don't know where to start, I've got you covered. With years of experience working with authors of all levels, from beginners to best-sellers, both locally and internationally, I understand the challenges you face.… Read the post

by Penny C. Sansevieri

The best author websites are often the most simple. You don’t need flashy fonts or expensive designs.

Overcomplicating your website with these pricey add-ons can often lead to the opposite of what you’re expecting: fewer sales.

Here are eight common mistakes authors make on their websites and how to avoid them to get better sales on your book.… Read the post

by Penny C. Sansevieri

Book marketing and promotion can feel like a full-time job, and not one that’s always easy to excel at.

That’s because effective promotion takes consistency and creativity, and it’s challenging to not only stay on schedule, but to continually come up with new ideas.… Read the post