September 7th, 2020
Give a Little, Get a Lot with Book Promotion BOGOs
Posted In:
Author Marketing | Penny Sansevieri
by Penny Sansevieri
With summer disappearing in our rearview mirrors, it’s time for writers and authors to grab their calendars and favorite planning tools in order to start brainstorming smart marketing strategies to promote their releases this fall and into the holiday season.… Read the post
July 10th, 2020
Your Very Best Author Marketing Plan
Posted In:
Author Marketing | Julie Glover
by Julie Glover
I've thought about marketing a lot.
I've read books about it, talked with other authors about what worked and what didn't, and tried various approaches. I've mulled over publishing industry changes, book signings and tours, internet tools, and social media.… Read the post
March 20th, 2020
Blurbing and Getting Blurbed
Posted In:
Author Marketing
Is there any writer who actually likes asking for blurbs? I suppose there is, but most of us wish we didn’t have to do it. We understand that it’s necessary—and we all like praise—but we cringe at having to ask for it.… Read the post
May 7th, 2018
Using Amazon Categories to Sell More Books
Posted In:
Marketing | Penny Sansevieri
By now most authors know the importance of choosing great keywords on Amazon, but Amazon’s categories are equally important. Choosing the right categories can boost your exposure. And exposure drives book sales.
So, while it’s good to spend a lot of time focusing on keywords, you should also focus on finding narrow categories on Amazon.… Read the post
October 26th, 2015
Love Sells Books
Posted In:
Author Marketing | Kathryn Craft
Kathryn Craft
Turning Whine Into Gold
“Oh man, I love that book!”
Are there any more seductive words for an avid reader? You may be reading on right now just to discover which book I’m talking about.
Never underestimate the power of love.… Read the post
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