January 22nd, 2021
My Fragile Heart - A Bad Book Review
Posted In:
Indie Publishing | John Peragine | Publishing
by John Peragine
As the date of the launch of my novel, Max and the Spice Thieves, approaches I have been seeking and receiving reviews. Every time I see a new one in the mailbox, I cringe a little before opening it.… Read the post
September 7th, 2020
Give a Little, Get a Lot with Book Promotion BOGOs
Posted In:
Author Marketing | Penny Sansevieri
by Penny Sansevieri
With summer disappearing in our rearview mirrors, it’s time for writers and authors to grab their calendars and favorite planning tools in order to start brainstorming smart marketing strategies to promote their releases this fall and into the holiday season.… Read the post
July 10th, 2020
Your Very Best Author Marketing Plan
Posted In:
Author Marketing | Julie Glover
by Julie Glover
I've thought about marketing a lot.
I've read books about it, talked with other authors about what worked and what didn't, and tried various approaches. I've mulled over publishing industry changes, book signings and tours, internet tools, and social media.… Read the post
March 20th, 2020
Blurbing and Getting Blurbed
Posted In:
Author Marketing
Is there any writer who actually likes asking for blurbs? I suppose there is, but most of us wish we didn’t have to do it. We understand that it’s necessary—and we all like praise—but we cringe at having to ask for it.… Read the post
May 7th, 2018
Using Amazon Categories to Sell More Books
Posted In:
Marketing | Penny Sansevieri
By now most authors know the importance of choosing great keywords on Amazon, but Amazon’s categories are equally important. Choosing the right categories can boost your exposure. And exposure drives book sales.
So, while it’s good to spend a lot of time focusing on keywords, you should also focus on finding narrow categories on Amazon.… Read the post
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