by Lynda Bouchard

What can an author learn from a pair of Spanx? A lot.

I was in a mall last week with my aunt and, as we walked through the pantyhose department, I noticed that one brand stood out. Spanx.

How Spanx got noticed and the unique marketing of this product is a brilliant lesson for all authors. Small is the new big.

By Chuck Sambuchino Once your book is finished, it’s time to start submitting to agents. For this, a simple first step is to create a new Microsoft Word or Excel document so you can keep detailed track of your submissions, target agents, resource materials, and more. The document will help you personalize query letters, find more […]

By Michelle Gable Earlier this year you might’ve read about the Parisian flat left abandoned for the better part of a century. Though photographs of the frozen-in-time apartment went viral only recently, I read about the discovery several years ago and it inspired my debut novel A PARIS APARTMENT. It was late in 2010, on […]

By Barbara Claypole White Before the launch of my debut novel, THE UNFINISHED GARDEN, I lost 5lbs to performance terror. Painfully shy as a teenager, my mother and music teacher once had to conspire to sneak Valium backstage so I could perform a solo in the high school band. (It’s okay, we’re talking about the […]

By Chuck Sambuchino How does a literary agent define their “ideal client”? The question is extremely important because it’s one that factors into an agent’s mindset before and after they sign you. If an agent has read your complete novel or book proposal and wants to sign you, the next step is almost always to […]