by Penny Sansevieri

As we start to look towards the new year, we may be ready to change things up—out with the old, as they say. And when it comes to book marketing, the road to success isn’t always linear. In fact, some of the most memorable authors are the ones who dared to disrupt the conventional approach.… Read the post

by Penny Sansevieri

We hear this a lot, of course – the “things” every author needs to do to be successful. But a lot of times, it varies by genre. Which is understandable, because different readers resonate with different things. But across the board, there are deal breakers and that’s what we’re digging into today.… Read the post

by Penny Sansevieri

We hear a lot about AI and the issues content creators are facing with duplicate content issues, AI generated books, and now with Amazon’s Virtual Voice – the space is filling up quickly. But, while copyright issues are concerning, AI can be a helpful tool if used to help enhance what you’re already doing. … Read the post

by Penny Sansevieri

Author education is a topic that often gets overlooked in the creative process, but it's a vital aspect that can significantly impact an author's success in the industry. Today, we're diving into why educating yourself as an author is crucial and how it can save you both time and money in the long run.… Read the post

by Penny Sansevieri

When someone mentions book author marketing strategies, it sounds complicated and expensive, but it doesn’t have to be! In fact, some of the best things you can do to boost book sales are free! For the new year, work smarter, not harder.… Read the post