Writers in the Storm

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Category: Penny Sansevieri

10 Things Every Author Must Do to Be Successful

by Penny Sansevieri

Typrewriter keys give motivation to writers to keep going

We hear this a lot, of course – the “things” every author needs to do to be successful. But a lot of times, it varies by genre. Which is understandable, because different readers resonate with different things. But across the board, there are deal breakers and that’s what we’re digging into today.… Read the post

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Creative Ways Authors Can use AI to Help Market Their Books

by Penny Sansevieri

CLoseup image of the keyboard of a laptop computer  with the Letters "AI" inside a compass like circle superimposed over the keyboard and screen.

We hear a lot about AI and the issues content creators are facing with duplicate content issues, AI generated books, and now with Amazon’s Virtual Voice – the space is filling up quickly. But, while copyright issues are concerning, AI can be a helpful tool if used to help enhance what you’re already doing. … Read the post

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Author Education: A Crucial Investment

by Penny Sansevieri

Author education is a topic that often gets overlooked in the creative process, but it's a vital aspect that can significantly impact an author's success in the industry. Today, we're diving into why educating yourself as an author is crucial and how it can save you both time and money in the long run.… Read the post

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15 Smart Author Marketing Strategies to Use in 2024

by Penny Sansevieri

Blocks saying 2024, goal, plan, action are surrounded by festive lights

When someone mentions book author marketing strategies, it sounds complicated and expensive, but it doesn’t have to be! In fact, some of the best things you can do to boost book sales are free! For the new year, work smarter, not harder.… Read the post

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7 Creative Ways to Boost Book Sales Locally

by Penny Sansevieri

Selling books at a fair

For most authors, doing local promotion is low on the list of things they’re doing to market their books. And while national media and nationally focused marketing strategies are important, don't overlook the power of local marketing. By targeting your community, you can tap into the support of local businesses, libraries, and media outlets, creating lasting partnerships and gaining exposure for your work.… Read the post

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