For most authors, doing local promotion is low on the list of things they’re doing to market their books. Don't overlook the power of local marketing.

Penny C. Sansevieri shares eight common mistakes authors make on their websites and how to avoid them to get better sales on your book.

With new books added to Amazon daily, you need to understand what you can do for better book promotion on the platform. Read these Tips.

Creating bonus content is a great way to contribute to the success of a professional marketing campaign. Penny Sansevieri shares her ideas to make this work.

With writers’ conferences finally returning to in-person, now is an excellent time to plan to meet other writers and industry professionals in person.