Writers in the Storm

A blog about writing

storm moving across a field
Productivity, Deadlines, and the Creative Soul

by Lisa Norman

I recently found myself stressing out over a deadline. People who have worked with me know that my body responds negatively to stress... which is sad, because I thrive on it emotionally. I've heard many of my students and clients talk about the pressure of deadlines as well. Have you ever found yourself in one of these situations?

"I've paid for this class, but I can't do the homework because: (deadline)." And the learning you get from the class is minimal because you’re too busy to concentrate.

"I can't take the time to write that blog post because: (deadline)." And your marketing suffers.

"I don't have time for writing because I need to (insert goal)." And writing productivity suffers.

"I know this probably needs one more edit, but it is good enough and I need to get it out before (deadline)." Yeah, that is one we're gonna regret. Been there. Done that. Today, in fact.

We live in a time when learning and opportunities are all around us. Content is being created at a faster pace than ever before. Our fear of missing out clicks in and we take on more than we should. And as creatives, it is often our creative energies that are lost in today’s dash around the hamster wheel.

The source of the problem

During a recent overwhelm moment, when my body started reacting and telling me I needed to CUT IT OUT right now or I'd be waking up looking at some hospital ceiling, I thought: Who set this deadline?

Me.

Who made the deadline too tight?

Me.

Who would care if I missed it?

Me.

And that's when I realized: it wasn't the stress to complete the project before the deadline that was the problem. It was my own thinking about the deadline.

When a friend is dealing with these moments, I say, "Tell the customer you are revising the due date. Take a day off. Breathe. You'll be faster when you come back to work."

So why is it so hard for me to give myself the same grace?

Technology: Help or Hindrance?

We live in a world of technology. As I've watched productivity-enhancing software blossom and grow, I’ve noticed a frightening trend—at least in myself. I wasn't taking all that extra time that the productivity gave me and using it for creative pursuits. Wasn't reserving it for rest or taking care of my health. No. I was feeding it back into productivity.

I can run one successful business. I have assistants to help. Great! Let's run two businesses! As the second business's success is increasing, so is the workload. And when I have a moment to breathe, I'm looking at how I can increase the marketing reach of those businesses... which will increase the load. Everything works fine until something doesn't.

If my computer hiccups, everything comes to a halt.

And those spinning plates come crashing down.

Letting Go

Someone recently invited me to present for a group that I love. It would have been so much fun! But... it came at a time when I was already on overwhelm. Initially, I said yes. And then a friend asked me how my writing was going.

Writing? Who has time for writing? Oh... wait.

I'd just rearranged many of my priorities so that I could have more time to write. And what had I done with the time? I'd learned new marketing techniques I wanted to experiment with for my publishing business. I'd taken on a new client, adding deadlines on top of existing deadlines.

Something had to give. I had to say no.

The group's representative was disappointed, but I had to say no. Why?

Because I needed to choose to keep space in my life for writing.

Nanowrimo is coming. I have an idea for a novel. But... I'm also looking at more novels than I'm willing to admit to having in the "ugly rough draft" stage. It doesn't make sense to add to that pile. Or does it?

When I step back, this stress is my own. I set the deadlines for both of my businesses. I'm the one who is pushing myself. Who said yes too many times? Me. I'm the one saying, "I can do that in a week" without leaving time for power outages, internet glitches, or even just the need to move my body.

Just because we CAN do something, doesn't mean we SHOULD. (I hate the word should!)

I often don't notice the overwhelm until I find myself thinking, "I'm thirsty, but I can't get up and fill my water glass until I get this one more thing done..."

Is it any wonder my body rebels?

Procrastination and Productivity

Writing is a fascinating profession that balances procrastination and productivity, creating and creative rest. If we don't have enough downtime, our creative tank can go dry and leave us struggling with the dreaded writer's block.

How many writers have you heard talk about creative breakthroughs that occurred when they were doing something completely non-writing related? These usually happen during mundane things like long drives. But in our modern world, we have audiobooks and podcasts to listen to while driving, so our muse has lost the time to speak to us!

Here are a few time management tips, specifically designed for writers:

  • Just-in-time learning is a thing. (https://writersinthestormblog.com/2023/04/how-to-survive-the-singularity-of-rapid-technological-change/) Don't push yourself to learn something before you need it. It may have changed completely before you are ready.
  • Do learn something to make your work faster—example: AI, research tools, etc.—but once you have that skill and you've gained the free time, guard that time as precious writing time.
  • Give yourself joy. Remember to take care of your writer's heart, soul, and body. Take a walk and look at the changing colors of the leaves.
  • Both of my businesses have been declared "no deadline" zones. Not because I want tasks to take forever, but because deadlines steal not only the joy of the projects, but also some of the quality.

How about you? What are your favorite tips for protecting yourself from stress? Please share them with us down in the comments.

About Lisa

head shot of smiling Lisa Norman

Lisa Norman's passion has been writing since she could hold a pencil. While that is a cliché, she is unique in that her first novel was written on gum wrappers. As a young woman, she learned to program and discovered she has a talent for helping people and computers learn to work together and play nice. When she's not playing with her daughter, writing, or designing for the web, she can be found wandering the local beaches.

Lisa writes as Deleyna Marr and is the owner of Deleyna's Dynamic Designs, a web development company focused on helping writers, and Heart Ally Books, LLC, an indie publishing firm.

Interested in learning more from Lisa? Sign up for her newsletter or check out her brand new classroom where she teaches social media, organization skills, and marketing for authors!

Top image by SergeyNivens on Depositphotos.

Read More
Writers: Are you taking care of yourself?

by Sarah (Sally) Hamer

Writers are notorious for spending a lot of time alone, sitting too long in front of a computer, not socializing, and just not taking care of their health. These habits often get even worse during November because of NaNoWriMo. Are you one of those folks? Why? There are ways to make self-care much easier.

Self-care seems to be a buzz-word lately—when you search for that word, you get six billion hits. I don’t see this as a negative, because I believe that each of us has our own definition of exactly what self-care means. I also believe that most people think it’s only physical. It’s true, the physical side of caring for ourselves is extremely important. But it’s not the only thing we need to address when finding a pathway to be a happy, healthy, productive, and successful writer.

Here are some tips!

1. Do start with the physical first.

It really is the easiest. But a big problem is that every one of us is different. What do YOU need to do to keep your body in tip-top shape?

  • It might be to set timers to remind yourself to walk away from the computer and chair at least once an hour.
  • Maybe a ten-minute recuperative walk around the house—and, yes, you can stop for a cuppa if you want—can make all the difference in how you feel.
  • You might do best with coffee, but drinking lots of water helps flush toxins out of the body from sitting too long and you can certainly have the coffee too.
  • I like to use stretches to keep me from getting stiff. There are lots of good ones on YouTube, some you can even do sitting in a chair.

Eating is also important. Heavy foods make me sleepy so, when I’m on a deadline, I try to stick with salads and soup. But you may need the carbs bread or pasta contains to jump-start your brain. Whatever works best for you is what you should do, as long as you feed your body. I also believe you should plan time for a walk or some fun.

I know it can be hard when you are already trying to carve time out of your day to write, but doing something physical often helps my brain to work through whatever snag I’ve come up against. So, throwing a load of clothes into the washer or starting supper helps that amazing plot idea to step up and find its way to the front of my brain where I can write it down.

And, last but not least, a good night’s sleep is an amazing way to upgrade your brain. A nap isn’t bad either.

2. Next is the mental side of self-care, also known as not losing your mind!

Writing can be lonely and exhausting. So, instead of hours by yourself, create opportunities to get away from that darned computer.

Call a friend, go to lunch with other writers, do something special with the family.

Give your brain time to refresh with something else. I think of my brain as just another muscle and I try to exercise it in different ways and with other people as much as I can. There are hundreds of writing groups out there, with thousands and thousands of writers, many of whom would like a friend to talk to.

One of the best ways I know to find writing friends is to take a class, whether online or in person.

I teach both at a local university and online and I often see students “pair off” in a writing relationship. There are dozens of other ways, I’m sure, and I suggest you find one if possible.

This does NOT mean you have to critique for someone else, if that isn’t your goal. But just having someone else who also has voices in their head is wonderful. Remember, those voices are probably just the characters arguing—and only a writer can understand that voices don’t mean you’re crazy!—but having someone to laugh about it with and pulling yourself out of the process for a little while can help a story to solve itself.

3. Last but absolutely not least is your spiritual health.

Creative people are infamous for allowing their art to suck their soul away. Having a good relationship with yourself makes all the difference. How does that work? By being kind to you. Some people set unreachable goals and then beat themselves up. Some are afraid, whether of success or failure, and don’t ever finish a book. Some don’t ever believe they are good enough to succeed. Deep inward searches can help to uncover things that might be stopping you from achieving your goal. I suggest journaling—just a form of writing!—and digging into the things that hold you back. No one ever has to read what you write in a journal, and it is an amazing tool.

Another thing that can suck our soul away is letting others tell us, sometimes in ugly ways, who we are or how we write.

Today’s world of anonymous internet allows people to harm without real consequences and that by itself sucks. Sometimes it’s hard to tell the difference between constructive criticism and just downright meanness, but there is definitely one there. Ignore the hate. Listen to suggestions—after all, we can all improve our craft—but write your own story. Remember why you write in the first place. Honor your creativeness and allow life to inspire you.

A good, solid balance between writing and your physical, mental, and spiritual health can not only save you from fatigue, writer’s block, and broken relationships, it allows your creativity to flow.

What are some things you like to do for self-care? Is there something effective you do that didn't make my list? And for the NaNo crowd, does your self-care change during NaNoWriMo? Please share down in the comments section!

About Sarah

Sarah Sally Hamer

Sarah (Sally) Hamer, B.S., MLA, is a lover of books, a teacher of writers, and a believer in a good story. She’s passionate about helping people tell their own stories and has won awards at both local and national levels, including two Golden Heart finals. A teacher of memoir, beginning and advanced creative fiction writing, and screenwriting at Louisiana State University in Shreveport for over twenty years, she also teaches online for Margie Lawson at www.margielawson.com. Sally is a free-lance editor and book coach, with many of her students and clients becoming successful, award-winning authors.

Her current project is a Self-Care for Writers Symposium with numerous other writers coming up in March 2024. For more information, email her at info@mindpotential.org or visit the website www.mindpotential.org.

Read More
How to Ensure a Story Idea is Worth Writing

by Sandy Vaile

As writers, we’re painfully aware that not every story idea that sparkles in our mind turns into a gem on paper. With the intense competition of four million book releases each year, it’s crucial to ensure the idea behind a book is compelling and marketable. If only there was a simple way to test ideas and be sure they are worth spending time on.

Well, there is!

Whether you’re a meticulous planner or prefer to discover plot details as you go, refining that initial idea into a solid concept can save considerable stress and wasted time, because it provides a strong foundation for the writing process. Getting clear on a few key elements will give you an anchor to tether every part of the plot and transform it into a cohesive narrative.

Five considerations for assessing the validity of a story idea

  1. Knowing what sort of book you are writing and what readers expect.
  2. Whether the concept is intriguing enough to capture reader’s imaginations.
  3. If the key elements will generate enough intriguing events to support a book.
  4. Having a protagonist who will drive the plot to a satisfying conclusion.
  5. Understanding why you want to write this story, so you can maintain motivation throughout.

Why an idea doesn’t equate to a compelling novel 

Wonderful ideas send excitement tingling through our limbs as intriguing situations and enthralling characters come to life. This often spurs us to jump straight into writing, however, without validating that a concept is robust enough to sustain a whole novel, we may be setting ourselves up to waste countless months and finite energy on disconnected situations and dull characters.

There’s a reason the question authors are most commonly asked is, “How do you come up with ideas?” It’s because people confuse exciting ideas with solid story outlines.

  • An idea for an event is not a plot.
  • An interesting character is not a character arc.
  • An intriguing dramatic question is not a solid concept.
  • A page of exciting situations is not an engaging narrative.

While these things can certainly lead to a story worth writing, they are no more than the first kernel of an idea. The spark that ignites the avalanche of brainstorming and development needed to be able to assess the merits of an idea. Any idea can be turned into a viable story, but if the direction it needs to go in order to have sufficient conflict and stakes, doesn’t excite you, then maybe this idea isn’t the one to spend your time on.

In order to have confidence that an idea has the potential for a book, we must get clear on the story concept and protagonist’s journey.

The good news is that you can test these things before you write a single sentence. (The even better news is that if you have a partial book or first draft that isn’t working, this process will help you figure out where the issues are.)

Define the Story’s Purpose and Marketplace

When it comes to discovering if a story will inspire you enough to write it and capture the imagination of readers enough for them to pick it up, it helps to understand what sort of book you are writing and for whom.

Having the idea for an event, interesting person or question to ponder, doesn’t mean it will develop into a host of characters with desperate desires, serious stakes or captivating conflicts. It’s the motivations and struggles behind the idea that turn it into a compelling novel.

Readers want to be entertained or inspired so determine:

  • What genre you are writing within; which in turn will guide
  • Reader expectations for structure, length and common topics.

Understanding why you want to write this story in particular is a good way of sustaining curiosity and inspiration throughout the long and sometimes arduous process of writing a novel. I recommend not writing to trends (unless you’re a prolific and experienced author), instead focusing on ideas that will resonate for years to come.

Exercise 1

Research which genre (and subgenres) your story might fit into, their average word count, common themes and features. Look at similar books and publisher’s submission guidelines for ideas.

Find the aspects of the story you’re passionate about exploring by asking questions like:

  • What universal themes do you want to explore?
  • What message do you want to communicate to readers?
  • Why are these topics meaningful to you?

Create a Compelling Protagonist

This where the rubber meets the road in story development because without a driven character at the heart of every decision you make while creating a book, the plot is unlikely to gain traction and likely to peter out or fall flat.

First determine whose story you’re telling.

There may be several main characters, but the benefit of knowing which is the one, is having them drive the story and all the other characters and subplots revolve around them. This prevents the dilution of the core concept by keeping the plot focused. 

Then, create a compelling character arc.

At the heart of every great novel is a flawed character who desperately wants something that’s difficult to achieve. They capture imaginations, draw readers into the pages and linger in their minds long after the book is complete.

A plot is a series of events that get characters from start to finish, but the character arc is why they take the journey and persist when the going gets tough. Even plot-driven stories, like Lord of the Rings, have flawed and motivated characters driving the plot.

When characters struggle to overcome problems, they need to adapt in some way, changing the way they approach the situation or what they believe. Who they are at the end of the book is different to who they were when they started on the journey.

For example:

  • Riddled with self-doubt to confident.
  • Feeling unloveable to believing they are worthy of love.
  • Being lonely because of self-imposed isolation to enjoying the company of a companion.
  • Struggling to prove their worth to self-assured.

Going to a little effort to flesh out the protagonist’s character arc early on, provides a fantastic foundation of driving forces for a novel. Inner conflicts deepen the emotional impact of the story, adding complexity to the plot.

Exercise 2

Outline who the protagonist is, their main desire (goal), what’s motviating them to want it and what/who will be working against them.

Now take the development one step further and answer these questions about the protagonist:

  • What is missing from their life (emotionally) at the start?
  • Therefore, what internal goal do they need to achieve to be satisfied/happy?
  • What false belief (or emotional wound) would make it difficult to achieve this?
  • Why do they have this false belief (or emotional wound)?
  • Invent a single past event that’s indicative of why this belief/wound formed.  
  • What would someone struggling with this belief/wound be afraid of?
  • How will they be changed by the journey?

Clarify the Central Concept

Being able to succinctly articulate what a story is about, will help keep you focused on the whole point of writing it, as well as being the perfect starting point for queries that lead to more ideas and for developing marketing copy.

Then, at a high level, you can see if there is something interesting about the concept to induce readers to want to know more.

You don’t need to know all of the events that will happen or the ending. The aim is to create a sentence (or two) to encapsulate the core elements, like the protagonist’s goal, motviation, stakes and conflict.

You may want to explore a few different formats for fleshing out the story idea like:

  • A dramatic question that you will answer by the end of the book and will point the story in one direction; or
  • Elevator pitch, which is what you use when someone asks “What’s the story about?”

Exercise 3

Create a succinct sentence or two (called a log line or evelator pitch), which identifies key elements that will capture the interest of the right readers. It may include some or all of these: what the protagonist wants, why they want it, what they stand to lose if they don’t succeed, and the person or force working against them, where and when the story takes place, any distinctive aspects.  

Write a Compelling Summary

I personally find it helpful to write a short summary of the key aspects of a story. It doesn’t have to have all the details figured out, like a synopsis, but focuses on the core concept and protagonist.

I refer to this summary before I plot or write each chapter because it reminds me what’s important about the story and keeps me tethered to the reason I’m writing it.

Exercise 4

Write a couple of paragraphs that expand on the elevator pitch. Include who the main characters are (e.g. protagonist, love interest), their internal character arcs, any key crises you’ve decided on already, the inciting incident that starts them on their journey, and what’s at stake if they fail to achieve the goal, what villain (or antagonistic force) will be working against them.

At this stage subplots and minor characters don’t matter, make a note of them but stick to the core concept in the summary.

Assess its potential

Once you have thought deeply about the story idea, you will have a strong feel for whether the concept is robust enough to generate enough intriguing situations and complications to support a book. It should automatically peek your curiosity and raises questions about who, why and why, therefore, providing you with plot threads to explore.

If you struggle to amass all of the above information, it’s a sign the idea lacks clarity or depth. Then you can choose whether to move onto another idea or work harder to add the emotional depth and dramatic leverage needed.

Seek feedback

Depending on your confidence and network, you may like to test the appetite for a story or highlight potential issues before writing it. You can do this by:

  • Creating a pitch or first chapter, and then sharing it with friend, on social media or story sharing sites like Wattpad.
  • Discussing the concept with trusted friends to see what questions they ask, what they want to know more about or aren’t clear about.
  • Poll readers with several elevator pitches.

Unleash your story’s potential

Validating a novel’s concept is a critical step in the writing process because it saves time and frustration by ensuring an idea has the potential to become a compelling, emotionally resonant book.

Taking time to test a story idea will pay dividends by revealing the purpose behind writing it and instilling you with the confidence to fulfill your creative vision.

If you are stuck in a rut of writing novels you never finish or aren’t sure how to fix, then it’s your lucky day.

I’m inviting WITS readers to be the first to Test Your Story Idea before wasting time writing a whole novel (or figure out what’s wrong with your current WIP) during a one-month private coaching program with Sandy Vaile, so you can be sure it’s worth writing.

Have you ever written a story you loved but didn't go over as you'd hoped? What methods do you use to test your story ideas?

******

About Sandy

Sandy Vaile is a traditionally published author, writing romantic-suspense for Simon & Schuster US, with more than a decade of experience in the industry, who empowers authors to write novels they are proud to share with the world (and which get noticed by agents, publishers and readers), through coaching, courses and developmental editing.

Sandy is also a motorbike-riding daredevil who isn’t content with a story unless there’s a courageous heroine and a dead body. Living in the McLaren Vale wine region means lots of prosseco and cheese platters in her down time.

Connect with Sandy Vaile on her website or social media.

Top Image by erdem dindar from Pixabay

Read More

Subscribe to WITS

Recent Posts

Search

WITS Team

Categories

Archives

Copyright © 2026 Writers In The Storm - All Rights Reserved