by Ami Hicken King
Reviews create angst. Writers don’t love asking for them and readers often dread writing them. Here’s the thing:
- It’s not that your readers don’t want to support you, it’s that they don’t know where to begin.
- It’s usually the dreaded refrain of: I don’t know what to write!
- It’s a truism that surprises me.
Readers put a lot of pressure on themselves unnecessarily, eventually working themselves into a lather by wanting to do it “right.” They create a writing overlord in their minds that stops them before they begin, overcomplicating the process. Help your readers by asking this one question:
What would you tell a good friend about this (book, product, class, etc.)?
If you have readers in the same boat of review dismay, I have more exploratory questions that you can copy and paste to jump start the process for them. Asking (and answering) these kinds of questions could have some of the following benefits:
Reader benefits:
- Helps them get a foothold into their reviews.
- Shows them that they already have something to write.
- Reminds them that what they have to say is important and helpful.
- They don’t have to start from scratch because their answers are often a review as is or can be adjusted for a review.
Review benefits:
- It’s a more genuine response and flows easier.
- Lights the way for other people with similar interests or curiosities.
- Frames reviews as creating a community/reader-to-reader altruism (away from stilted attempts to people please).
- May relieve some pressure.
Your readers want to help and intellectually know that a rising tide lifts all boats. Emphasize simplicity—this turns the iceberg into an ice cube, so to speak, so readers can get on to helping not only you but other like-minded folk who want to read what you have to offer.
Below, I have some questions that you can copy and paste for your readers.
Dear Reader, does leaving a review make you feel like this?

Reviews are hard. I get it. Are you stuck on where to start or are you overcomplicating the process?
Let’s think about reviews in a different way.
A review is leaving an honest opinion so that other readers can make their own judgement call. They can be attracted to a work that might suit them; be drawn into something different than they normally read; or say “no thank you” in advance (this isn’t a bad thing, by the way). It’s like a conversation.
Reviews light the way for others to find books or products that will suit them (or show others that this is not for them, so they won’t be disappointed). You are helping to create a community, sometimes a community of superfans.
Start with simple questions:
What did you like?
What didn’t you like?
What would you tell a friend?
A review doesn’t have to be a great critical analysis (go to town, if that’s your jam). But, do not leave a book summary because you are not sharing anything the reader can’t get from the author. A summary (of sorts) is the book blurb’s job—if the blurb is not doing its job, well then—that’s your review!
A review is something from one reader to another.
How can you write something so someone else will be curious about the book you’re reviewing? It comes from your personal experience, feelings, and reactions to the book.
Remember, a review can be as short as a sentence or two. It's how you feel, not what you think others will want to read, or even how your ego wants to sound. That’s what gets missed in the anxiety of review writing.
I’m going to repeat that:
It's how you feel, not what you think others will want to read, or even how your ego wants to sound.
Review readers are looking for key words that resonate with them. Use those in your review. Like humor? Talk about that.
Examples:
- I had to go into the other room to read this because I was disturbing the peace. This novel was hysterical, and I couldn’t stop laughing. (This reviewer loved the book)
- While this wasn’t a humorous novel, there were parts that made me snort and chuckle. I enjoyed the contrast. (specific example of something reviewer liked and perhaps something that sets it apart from others like it)
- My husband enjoyed this author’s sense of humor, but I tend to like ____ better. (Perhaps reviewer didn’t love the book but didn’t dismiss it outright/was kind about it)
- If you like witty banter, I think you’d enjoy these characters. (technique comment)
For those who want more exploratory questions, I’ve listed some below. You don't have to ask yourself all the questions. The questions above are a great start and can produce material for your review. Keep in mind that even small parts of your answers could provide you with a review.
Find an answer that floats your boat? Done. That’s your review.
- What was something you liked, enjoyed, or appreciated? Maybe even laughed at?
- It could be a character, scene, element, sentence, saying, etc.
- Was there a feeling the novel invoked or perhaps a specific scene or character?
- Were you sad to leave that world? Were you satisfied about one element and dissatisfied about another? Happy for a character? Want a sequel? Share that.
- Did you learn something new? Get excited about something? Great! That’s something to chew on and potentially include. Excitement is contagious (and fun, just saying).
- Did something bother or confuse you? Honestly, the book reviews where someone’s clutching their pearls about something are the books that I take a second look at, especially if I’m on the fence. Because, you know, people are curious and want to know.
- If it’s nonfiction and you’re confused, maybe you weren’t the target audience, or the blurb wasn’t on point. Kindly phrased, that’s helpful feedback.
- Were you surprised by something? Shout. It. Out. (no spoilers, please)
- Or did something specific strike you? One reviewer liked some specific phrases, and another wanted more of a specific character. One even wanted a specific character to have his own book. These were comments in actual reviews. They shared what and why. Interesting and helpful.
- Who do you think will enjoy this book (or product—some of you may be leaving reviews for classes or small businesses)?
- Why?
Remember, this comes from your heart and that’s the best review you can leave.
Write the way you’d speak and say what you mean. Being truthful doesn’t have to be “mean” and liking a book doesn’t necessitate being overly effusive. People can tell when you’re being honest and that counts for a lot, even if you think your review isn’t great or important.
You are a torch bearer—you are shining the light on the path for others. That’s not a complicated action, but it’s important. Your real response demonstrates your humanity and your helpfulness.
Fun fact: Your voice matters and it helps authors and other readers tremendously. You are an important part of this process.
Bonus points: Magnify your voice and the love. Leave reviews in multiple places. (Amazon, Goodreads, Barnes & Noble, the author’s website—you get the picture).
Pro tip: save yourself some time and copy and paste your review to multiple platforms.
So. Darn. Helpful. (and very much appreciated!)
Think back to all the times you’ve read something helpful; were given a different perspective; or someone’s light lit up the best path for you. Shining your light helps others find their tribes and in turn helps authors be seen. Every review counts because we live in an economy of numbers, but what counts even more is a genuine response to another human’s work. You have that power, please consider exercising it!
Writers, where do you land in the spectrum of review land? How do you feel about reviews?
About Ami:

In Ami's world, all is not as it seems...
Her historical fictions series, Lawlessness & the Law, is a mix of western, romance, and political intrigue. There are also some snappy dialogues and a funny animal or two. A lover of whimsy, laughter, history, and animals, she blogs about general observations, shenanigans, and historical tidbits, ranging from off-beat to serious. Ami is a collector of curiosities, ideas, and perspectives, riding a fine line between adhering to rules and being a scofflaw.
You can often catch her with a hot beverage in hand, talking to her dogs, or watching the birds in her yard and the clouds in the sky.
She loves connecting with people and hearing their stories.
If you’d like to see a pic or two of what she sees, find her on Instagram, Facebook, and Pinterest @amihickenking or on her eponymous website.
Top image from Depositphotos.















